Copywriting is king
Great copywriting is the key to great marketing, these days anything less is a bore. People will quickly judge you on the quality of your copywriting and presentation. Catching their interest sufficiently to absorb your message (and perhaps even remember it) is your key to more customers. You’ve only a few seconds to make the right impression, to strike the right chord, or your visitor has gone. Great copywriting is essential.
Today’s Web revolves around content and comment – articles, stories, news, reviews, questions and answers. Gains in market share are driven by delivering the right content to the right readers in the right locations, and creating a relationship of trust in your brand.
Amplify that with social media, newsletters, and targeted content-driven marketing (content marketing), and impressive results can become possible for those businesses who genuinely engage with their readers.
It’s all in the words…
If you can’t find the words, we can find them for you
Pretty pictures make a pretty site, but it’s the copywriting that make the sale. Great copy is essential to take your target audience from interested, to convinced, to customer. If you can’t find the words to supercharge your sales pitch, we can help. Before we begin copywriting, we’ll take time getting to know your marketplace, and aim to write content that your audience will love.
When it comes to web design, our copywriting is optimised for search engines. This drives higher numbers of visitors to your pages, and convinces more of your them to take action – to contact you, to sign up, to become your customers, to spend their money with you… We can create articles, sales pitches, product descriptions, advertising copy, or as much website content as you need!